Tanishq Ad Showed Reality, Assert Hindu Women Married to Muslims, Slam Protesters

0
Hindu daughters-in-law of Muslim families have come out in the open to share their experiences, saying that the Hindu bahus are treated with Hindu rituals as rightly shown in the advertisement of Tata Group’s jewellery brand Tanishq.

Author Natasha Bhadwar slammed those who are creating controversies around the Tanishq ad about an inter-faith marriage terming the protests as ‘absolutely regressive’.

Waquar Hasan | Clarion India

NEW DELHI – After the Tanishq ad video showing harmonious relations between families of a Hindu-Muslim married couple stirred up hornet’s nest, Hindu daughters-in-law of Muslim families have come out in the open to share their experiences, saying that the Hindu bahus are treated with Hindu rituals as rightly shown in the advertisement of Tata Group’s jewellery brand which was withdrawn following protests by right-wing fanatics.

Talking to Clarion India, author Natasha Badhwar, who is married in a Muslim family, said that she was treated with Hindu rituals by her in-laws “We do whatever we feel. My mother-in-law sits with me when we have a Diwali puja. I sit with her when we have Quran-khani (Quran recitation event). It’s perfectly mutual and highly respectful to each other,” she said.

However, Badhwar said that the treatment with sisters-in-law or mothers-in-law could not be generalised as it differed from family to family. “Every family is unique and every relationship is unique. And I don’t think people’s treatment of each other, particularly of sister-in-laws, in our country is dependent on the religion. We have already social and cultural biases against both daughters-in-law and mothers-in-laws. Both are battling a lot of pressures”.

Bhadwar slammed those who are creating controversies around the Tanishq ad about an inter-faith marriage terming the protests as ‘absolutely regressive’. “They are trying to deny a reality which actually has been existing in our culture for centuries. It’s not something that has begun to happen in the recent years. We have a history of inter-cultural and inter-faith love and marriage,” she said urging people to stand up against these kinds of trolls over Hindu-Muslim marriages.

The portrayal of harmonious an inter-faith marriage in which the daughter-in-law is seen being treated with Hindu rituals by her Muslim in-laws in the 45-second Tanishq ad video has received flak from Hindtuva supporters. The popular brand succumbed to the outrage and pulled down the video. The decision to withdraw the ad also received criticism from several quarters, including those daughters-in-law who are married in Muslim families.

Some of them shared their experiences on social media:

In a series of Instagram posts, actress Mini Mathur, who is married to Bollywood director Kabir Khan, said: “This (welcome of Hindu bahu by her Muslim in-laws) and even more love is what I have received in my multicultural marriage”.

“By not speaking up, you are party to normalising of hate between communities. Also why and how does religion matter? What role does it or should it play in our generation?” she wondered.

 Bollywood actor Zeeshan Ayyub’s wife Rasika Agashe shared a photo of her own god bharai (baby shower) ritual to show how she was treated by her in-laws.

Reacting to the Tanishq ad controversy, film journalist Gariha Atul wrote: “I’m married into a Muslim household which respects and accepts my religious identity. So the Tanishq advert wasn’t a figment of any imagination. It’s a reality of our times that’s deliberately being negated by fascist forces”.

Netizen Sitara Thomas tweeted that she had a Muslim boyfriend Aafreen and was about to get married to him and she got so much love and affection from his family that she hadn’t probably got from her own, adding that Aafreen was the best person she had ever known.

LEAVE A REPLY

Please enter your comment!
Please enter your name here